Introducing Xtracash’s brand evolution: CU Alternative Lending Solutions (CUALS)
We are proud to introduce you to our exciting rebrand! Xtracash is evolving, and we wanted to create a brand message that captures the whole reason we are here to serve — ALL credit union members matter.
Introducing CU Alternative Lending Solutions (CUALS).
The new CUALS brand positions us for change, growth, and a brighter tomorrow.
Although our company name has changed, our mission remains the same; to make a difference by offering a safer alternative to payday lending to credit unions members. We are committed to providing a safe way to support members by providing short term lending solutions, along with partnering with you to offer members a pathway to financial stability.
This rebrand will be seamless to members as our short term loan product has not changed, and will still carry the XtraCash loan name.
CUSTOMER NOTICE: There are a wide variety of loan products available in the marketplace, so your choice of lending products should match your financial needs. Small-dollar loans used over a long period of time can be expensive.